My Art Invest is a refreshing and affordable way to invest in contemporary art. The two tier gallery on Commercial Street is cool, sleek and minimalistic; the perfect blank canvas to exhibit an eclectic art collection. The space combines innovative thinking and technology, so it’s no surprise its been dubbed “gallery 2.0.”
How does it work?
When visitors arrive they are handed an iPad to connect with the online community, view artwork, and buy shares in real time. The platform enables customers to discover new art by renowned and emerging artists; share, rate, and monitor popular artworks. The price per share of an artwork is set by My Art Invest based on the market value. Each work of art is divided between 100 and 1000 shares.
How affordable is it?
Prices are affordable and suited to anyone’s budget. For example, ‘Daddy’s Back’ by Banksy has 1000 total shares and the current price per share is £291.67. At the other end of the spectrum, ‘Yellow Pages’ by FAILE will fetch a minimum investment of £13.19 per 100 shares.
Customers who invest a share of 25% can take the artwork home for three months. The deal is sweetened with a certificate of authenticity for each share bought. Once all the shares of an artwork have been sold, the shareholder can either keep their shares or resell for a profit on the gallery’s online exchange platform. Some pieces enable customers to buy-in with as little as a fiver! A bargain considering health psychologists have proven art stimulates the mind; and enhances moods, emotions and other psychological states. News that should encourage savvy investors to maintain a state of bliss by frequently sprucing up their walls with the freshest artworks; because at the end of the day, home is where the art is.
How profitable is it?
Sales and Events Coordinator, Lorine Sabbah said, “My Art Invest is a unique way of buying art”.
She explained a share can appreciate by up to 30% based on an average investment of three years. A lucrative investment for contemporary and street art enthusiasts who previously may not have been able to afford original art.
Which artists can be found in the collection?
Rated artists such as Banksy, D*Face, Jean Michel-Basquiat, Damien Hirst, and Jeff Koons amongst many others. Emerging street artists in the collection who are making their mark in the UK include: eL Seed — a French Tunisian street artist whose work incorporates traditional Arabic calligraphy, a style he dubbed, “Calligraffiti.” And renowned artist, Conor Harrington’s hypermodern classical paintings often incorporate gold leaf and aerosol cans.
What’s in it for the artists?
To be considered in the collection, artists must be approved by the criteria listed on the My Art Invest website.
What are My Art Invest’s origins?
The unique concept was first founded in France by Tom David Bastok. The successful venture led the young entrepreneur to open My Art Invest on April 10th 2014 in London’s hipster capital, Shoreditch.
“The concept was to make art much more democratic.” Tom David Bastok
Now the word is out there, there are no excuses not to co-own original artwork because investing in art has never been so affordable, convenient, and interactive.
Photography courtesy of My Art Invest and Illumaink.
My Art Invest 150 Commercial Street, London E1 6NU Opening Hours Mon – Sat: 11 AM – 7 PM; and Sunday 11 PM- 6 PM http://www.myartinvest.com/